To: Frank_KernSubject: Yo, Frank!
... what's going on with the Underachievers Formula Update?
I'm dyin' here! LOL
Seriously ... I know you said it's a Nitro deal, but September
came and went, bro ..;)
Regards,
Mike
So there you have it ... straight from the horse's mouth (sorry, Frank! LOL).
To: Mike_MerzSubject: Re: Yo, Frank!
Man you think you got it bad? Try being the sucker who has to remake all these screencams! That's the hold up. I decided to re-shoot all of the screencam videos so they'd be updated. We're shooting for a release in about 60 days.The delay will be worth it because we've basically created a new product from scratch. It's much more step-by-step now ...where the original was more of a brain dump ...
Dear Mike,
Holy smokes!
My request for success stories and testimonials brought ina big number of testimonials, 4 whiners, 1 anonymousrefund request, 2 sob stories, and 2 looney toons wackjobs. (not all of which are in this emailthankfully...I'll save you the wack jobs).
First we'll start with some of the .... ummmm .... morecolorful stuff. Then I'll give you the positives.
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"Well Marlon, I would love nothing more than to give you ahuge rap up. Unfortunately I can't. Despite all the hypeand positive spin you put on everything including thekitchen sink, all I can say is that you must be living ona different planet to the rest of us. I have diligentlyapplied all the advice, bought all the "stuff" done allthe things suggested, ezine ads, search engine submitters,safe lists, bought leads, Guaranteed sign ups - have Ileft anything out? If I have, believe me, I have triedthat too. The truth is that all you and your ilk do isconvince poor mugs like me that we need your stuff tomarket our stuff." -- Name Withheld (Oh, and the sob storygoes on about a mile.)
MY RESPONSE: I don't know who you've been listening to,but other than ezine ads, I have never recommended any ofthat crap. Not the safe lists, lead buying, guaranteedsignups. Where is it I teach any of that stuff?
Nowhere. That's where.
Here's what I teach: 1. Target a clear market 2. Do a12-product survey 3. Sell the winner 4. If it doesn'twork, do a new survey or find a new target market
Bet you NEVER had a niche market and never did your12-product survey. The problem is, you wanted and boughtgimmicks. I don't teach gimmicks. I teach marketing.Finding an audience, finding their problems, doing 12product surveys, and following a proven direct responsesales sequence.
Which has absolutely NOTHING at all to do with the stuffyou told me you tried. But listen, the LAST thing in theworld I want is your money. See that little blue link atthe bottom? Click it.
I'm not a Savior. I can't help everybody. Don't pretend Ican.
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"I know you will not want Genuine Failure stories,or elseyour Fake business get exposed. pl. donot cheat innocentpeople."
MY RESPONSE: Actually, if you have the balls to post yourname, email and address, I'll send you my latest producton avoiding ripoffs and making money for submitting yourfailure story.
But wait. YOUR failure story must be a failure at doingwhat I teach NOT what other "gurus" teach. What I teachis:
1. Target a clear market (everyone on the Net doesn't cutit). 2. Do a problems and complaints survey 3. Turn thosecomplaints into product ideas 4. Do a 12 product survey 5.Write a KSL following my formula for a letter 6. Drivetraffic with an affiliate program 7. Burn the phone upnon-stop calling and getting people to be an affiliate anddo JV's. 8. If it doesn't work, do a new survey or get anew niche
Show me your complaints survey, your 12-product survey,your sales letter following the PBL/KSL formula to a tee,and your associate program.
Failing is not interesting nor unique. It's the result ofNOT following proven procedures. At the same time, I don'tcare WHAT the business is. There are no guarantees. Inever have and never will guarantee you'll drum up ared cent.
Can you guarantee me you'll wake up in the morning? Nope.So how can I guarantee anyone's success? Ridiculous andimpossible.
When my dad was growing up on the farm, he had no guaranteea tornado wouldn't blow the barn away, or a fire wouldn'tburn down the house, or a disease kill the cattle and pigs.Or his dad wouldn't go blind.
In fact, all that happened. But he never accused farming ofbeing a scam, pick and shovel sellers to farmers beingdishonest scammers or the entire farming industry of beinga sham.
Of course, a 12-year old supporting the family farm doesn'tthink to do those things.
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Big slip up Marlon - No links to home page!!!
Apparently some of my subscribers think I'm in need offree, anonymous marketing advice. Please. See that littleblue link at the bottom? Click. Thanks.
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I want a refund, a*sh%le.
OK Pal. I'll hit you with it. Why don't you try postingyour name, email and the name of the product you bought onour support forum at amazingformula.com/support. we'll hityou with that refund. I can't refund anonymous postings.
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I would publish several of the sob stories but they arereally, really long. In the end, they all boil down to:Can you help me without me paying for it? Or everyoneteaching anything on Internet marketing (including you)sucks.
NOW FOR THE POSITIVE STUFF
Marlon, I want to thank you again for being theinspiration for my internet career, I read "The AmazingFormula" in 1999 and went on to build the largest grantinformation business on the web. I owe you a lot and tothink, I almost used that money to do something as trivialas pay my phone bill, perish the thought! Seriously,Thanks for a great product, a willing ear, and being amarketer with honor, integrity, and a work ethic that haslaunched what I am sure are thousands of marketingcareers! -- Tom Bell Todayican.com
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Marlon Sanders has helped me to see that within everyindividual is a special place, a place where there isGold. Not just Gold for making money,(although that'simportant) but Gold of personal wealth and experience.Before I found Marlon's amazing formula, I did not believein the hope of starting your own business or product. Nowevery day is filled with hope and openness to what can be.Thanks marlon! -- James G. Mackeyu
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Okay, Marlon -- You have me stumped! Why on earth wouldsomeone of your caliber need a testimonial? Everyone knowshow great you (and your products) are! I have your"Amazing Formula" and have gone back to it numerous timesfor any questions that come up. As for the "testimonial?"You got it! (But I don't think you really need it!)
Jude Wright http://nutritious-cooking.com
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Hi Marlon EVEN though I wouldn't mind owning one moreproduct of yours at no cost, but I want to make itperfectly clear from the onset that the reason I'm writingthis is NOT because of the gift you'll hand out to thoseyou adjudge to be great but because you're an exceptionalmarketer. One of the bet things that has ever happened tome online is Jonathan Mizel leading me to you. Yes, yourproducts [plus your after sales service] are superb. SunnyObazu-Ojeagbase Owner/CEO http://www.sowealthlibrary.com
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Marlon, you've done it well. I'm no stranger to webcopywriting, but I'm a very busy man with very little timeto write my own sales letters. I bought yourpushbuttonletters to save time, followed the steps,and inas little as just a few minutes, out pops a fantasticsales letter. I was reluctant because I wasn't sure if itwould sell my high ticketed item, but I figured "hey, justgo ahead and give it a shot." And get this... I've made 9times my investment in his product, and today is only theFIRST day my new sales page has been up! Marlon has "handsdown" the easiest way to create powerful, results pullingsales letters! If you're serious about cutting your timein half to guarantee your success in making sales online,you owe it to yourself to get this product today.Sincerely, Nathan Blaszak applyhypnosis.com
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Truly one of the masters in a field filled withpsuedo-intellectual e-marketing wizards. george steiner
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Incidentally, there are a few more wack jobs and many,many more positive, inspiring testimonials.
Maybe I'll send you more on another day.
Best wishes,
Marlon
P.S. If you wanna establish your own success story, Irecommend http://www.cashlikeclockwork.com.
There's no get-rich-quick and ez in it. Just solidmarketing and how-to's.
Mike
This special offer includes 30 CD's & DVD's (25+ hours of rock-solid, Dr. Vitale content), and 3 manuals (700+ pages) featuring Dr. Vitale's most powerful Hypnotic Selling Strategies, plus an amazing bonus package including over $21,393.53 in bonuses for taking immediate action!
Find out all about it here ... but remember, you only have till 11:59 EST tonight to grab all the bonuses.
Don't come back tomorrow and yell at me because you missed out! LOL
Mike
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