The Internet Marketing blog of Mike Merz, Internet Marketing consultant, in regards to what's hot ... and what's not, in the world of Internet Marketing.
Just in, from the
WebProWorld Forums:
Jim Hedger of
StepForth investigated and reported some basic facts that will be important to how you optimize your pages:
Quote:
* YahooSlurp will work a lot like GoogleBot in that it will follow every HREF link on found a website. YahooSlurp will NOT follow SRC links such as images or FRAMES. When optimizing a site that uses FRAMES, correct use of the 'noframes' tag will be necessary.
* YahooSlurp can follow dynamic links but Yahoo is advising webmasters to post static pages with HREF (text) links directed to specific sections featuring dynamic content. This tells us that the use of a sitemap will continue to be an SEO Best Practice technique.
* Yahoo will respect common ROBOTS.TXT statements. For more information on ROBOTS.TXT files, please visit:
http://www.robotstxt.org/wc/norobots.html
* Paying to get into Inktomi database should attract more attention from YahooSlurp. I am pretty sure if YahooSlurp will find your site if you don't pay however paying will buy you much greater frequency of visits from the Slurp spider.
* Inktomi is very old-school when it comes to Keyword densities, keyword arrangement and simple-site structure. Optimizing for Inktomi is a lot like optimizing for AltaVista was a few years back (without the leader-pages and gateways that were once so popular).
For GUARANTEED 48 hour inclusion to Inktomi (powers web based results on About, Corporate Yahoo, GOO, Overture, Espotting, HotBot, MSN and many others ...) visit:
http://www.im4newbies.com/inktomi.htm
Mike